Free tools
Free SEO and AEO tools
Checkers, generators and calculators I built for my own client work. The checkers fetch your live page, so every result comes from your site. The generators and calculators run in your browser.
AI search and AEO
Check whether ChatGPT, Perplexity, Claude and Google AI answers can read, trust and quote your pages.
- Checks your live pageAEO AuditCrawl access, indexability, canonicals, schema, llms.txt and speed for your site, each finding with its fix.Open the tool
- Checks your live pageAI Citation ReadinessChecks one page for what answer engines quote: an answer up front, clear headings, dates, author and schema.Open the tool
- Runs in your browserAEO Prompt GeneratorTurn your product and audience into the questions buyers ask AI assistants, ready to test by hand.Open the tool
- Checks your live siteAI Crawler CheckTests whether ChatGPT, Perplexity, Claude, Grok and other AI crawlers can read your site, with robots.txt and llms.txt analysis.Open the tool
Technical SEO
Fetch a live page and check the plumbing: redirects, sitemaps, meta tags and structured data.
- Checks your live pageStructured Data ValidatorReads the schema markup on a page, lists every error with its fix and the types an answer engine looks for.Open the tool
- Checks your live pageRedirect CheckerFollows a URL hop by hop and shows every status code, location and loop on the way.Open the tool
- Checks your live pageSitemap ValidatorFetches your XML sitemap and checks the format, the URLs in it and whether robots.txt points to it.Open the tool
- Checks your live pageMeta Tag and SERP Preview CheckerReads the title, description, canonical and social tags of a page and previews how a result shows.Open the tool
Generators
Build the files and markup yourself, in your browser. Copy or download the result.
- Runs in your browserSchema Markup GeneratorFill a short form and get valid schema markup for an organization, article, FAQ, product or local business.Open the tool
- Runs in your browserllms.txt GeneratorWrite an llms.txt file for your site from a few fields, then copy or download it.Open the tool
- Runs in your browserrobots.txt GeneratorPick which AI crawlers may read your site, one toggle per bot, and get the robots.txt to match.Open the tool
Calculators
Cost and return models with every formula shown, so you can check my working.
- Runs in your browserAEO ROI CalculatorModel what answer engine traffic could be worth with your own numbers, and compare doing it in house or hiring.Open the tool
- Runs in your browserAI Agent Cost CalculatorMonthly cost of running an agent across Claude, GPT, Gemini and Bedrock, with prompt caching included.Open the tool
- Runs in your browserVoice Agent Cost CalculatorPer minute cost of an AI phone agent on Vapi, Retell, Bland, ElevenLabs and OpenAI, all in.Open the tool
- Runs in your browserBuild vs Buy AI CalculatorCumulative cost of building against buying, with a breakeven month and the risk in each path.Open the tool
- Runs in your browserAI vs Human Employee CostA role priced from official wage data against what an agent costs to run and supervise.Open the tool
- Runs in your browsern8n vs Zapier vs Make Cost CalculatorYour workflows priced on each platform, which count usage in tasks, operations or executions.Open the tool
- Runs in your browserHarness2 Cost EstimatorRollouts and improver sessions per Harness2 run for your task count and budget. You enter the prices.Open the tool
Developer checks
Linters for the agent tooling I use every day. Nothing you paste leaves the page.
Looking for cheat sheets, model data or guides? Browse every free resource.
Rather hand it over?
I can find the fixes and ship them for you
I run SEO and answer engine optimization as one managed program: the pages, the technical fixes, the markup and the mentions that AI assistants read. You get a plain monthly report on what changed.
See how I run AEO